TrueCoach is built for programming workouts. For nutrition, clients type their daily totals into boxes or connect MyFitnessPal. Kulia gives you the training and every meal, in one app.
Facts checked 23 Oct 2026, from TrueCoach’s own pages and public reviews. Sources
The real dashboard: a client’s food, training, steps and weight, day by day.
Short excerpts from public reviews of TrueCoach, word for word, with where and when each was posted.
“does not have discrete fields for tracking sets, weights, and reps”
“No dark mode, no enlarged font”
Built and working now. Where TrueCoach does something similar, we say so.
Clients log by photo, voice, text or barcode in Kulia, a calorie tracker people also choose to use on their own.
Clients type daily totals into number fields, or sync MyFitnessPal. No food database, barcode or photo AI.
You see each meal and its photo with the time it was logged, and you can like it or comment on it.
Daily totals, with optional photos and notes.
Clients log sets, reps and load in proper fields, with last time’s numbers beside them.
Results go in a free-text box for each exercise.
Numbers filled in from their logs, an AI summary of the week and a drafted reply, for you to edit and send.
Habit and metric tracking.
Ask about any client or your whole roster. Kulia drafts replies, nudges and programmes, and nothing reaches a client until you say send.
No built-in AI, as of October 2026.
Client logging, check-in summaries and Kulia come with every plan. Voice minutes are included too, with top-up packs if you need more.
While you coach them, every client gets the full Kulia app as part of your plan. If they leave, they can keep using it on their own subscription.
TrueCoach is built around fast workout programming, and extra coaches on a team cost nothing. It has these, and Kulia doesn’t:
Add coaches to a team account at no extra cost.
Through TrueCoach Payments, on Stripe.
WHOOP, Garmin, Fitbit, Oura, Google Fit and Polar, as well as Apple Health. Kulia uses Apple Health.
For automations.
One more: Kulia is on iPhone only for now. If one of these is essential to how you coach, TrueCoach may suit you better for the moment.
TrueCoach’s published price beside ours. Theirs is in US dollars, as published on 23 Oct 2026; ours is in pounds.
As published, 23 Oct 2026
£31 for founding coaches
Every plan, a month: Pro £15 for 10 clients, Ultra 50 £39 for 50 clients, Ultra 100 £69 for 100 clients, Max £149 for 300 clients. All plans →
Kulia doesn’t import from TrueCoach, so nothing comes across on its own. Here’s what moving looks like.
Send them your invite link, or show your QR code. They join in the Kulia app and choose what you see: food, weight, steps, workouts, water, measurements and progress photos.
Their history with you starts the day they join. From then on, everything they share lands in your dashboard as it’s logged.
Recreate them in the programme builder. The wizard or Kulia can draft one for you to adjust.
For early-access coaches, and coaches who request early access and start within 30 days of Kulia opening to everyone, while founding places last. Coach up to 10 clients free for 60 days, with no card until the trial ends. Then your plan stays at the founding price for as long as you’re with us, and it comes with you when you move up a plan.
Locked while you stay subscribed. A break of more than 30 days ends it. Can’t be combined with partner codes.
We’re letting coaches in a few at a time, each with a setup call. Request early access to be one of them.
Switching from something else? Kahunas, Trainerize or Everfit
Facts as published by TrueCoach and in public reviews, checked 23 Oct 2026. TrueCoach and the other product names on this page are trademarks of their owners; Kulia isn’t affiliated with them.
